News

Origin and sustainability: What should I label?
A change is slowly spreading in society that even retailers cannot ignore. Customers are increasingly asking about sustainability, production sites, working conditions and ingredients / materials.

Online complaints
Ratings, reviews and comments on your own website or in social media can vary greatly. One is happy about positive news, enquiries and good reviews. But of course there is also the other side.

Approachability: Does it help with sales?
Competence and good advice are qualities that most customers value highly. If one feels good about the purchase decision, then a positive feeling is solidified.

Website: Is a revision necessary?
Many retailers and service providers have had their own website for a long time and provide information about or sell their products there. Time is changing and new trends and also technical innovations are emerging all the time.

Personal appreciation
For everyone it is a positive experience when you are valued. Of course, customers also like this feeling. How do you do this online?

Stay true to the line: online and offline
Before you open a trade or offer a service, you already have very concrete ideas about how the concept …

Purchase on installments: new blossoming of the model?
What does the digital world actually look like? Is buying in installments still important or even more popular than ever?

Cooperation: Become visible together
Competition is good for business, but collaboration can do the same. Making yourself visible in the digital space is not always easy. However, cooperation with other local dealers can help here.

Online platforms: are they worth it?
Many people use various websites to find out about prices, availability, delivery times and much more before purchasing products. Platforms are particularly popular.

Online or offline? Where do people prefer to shop?
Online trading has exploded, especially during the pandemic. 2021 was exactly in this time and statista conducted surveys …