Newsletter: What to consider

There are still enough flyers, brochures and catalogs in the mailbox. But you can also rely on the digital version, the newsletter. But you should pay very close attention to …

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Advertising: offline or online?

Do I invest in advertising online or offline? Over the past few years, the relationship between the two options has come closer and closer. While in 2013 just 29% of advertising investments were in online advertising …

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